Search Engine Optimization
Search engine optimization (SEO) is the process of increasing website traffic by improving the internal (on-page SEO) and external factors (off-page SEO) influencing ranking in search results. Search engine optimization had proven its crucial role in internet marketing and continues to progress as new business trends evolve from traditional marketing. Creating a website does not only include copy writing, technical skills, link etc; but involves different strategies and techniques of methodology and strong proprietary tools.
So, you have successfully created a website to benefit your business. Then, what’s next? Many business owners don’t realize that having a website is not enough, if search engines such as Google and Yahoo can’t see it, then it is technically unknown and reaching its target that can turn into potential customers would take a while. Search engine optimization (SEO) would be a great help to enable any site to become search engine-friendly but would take proper planning, decision-making and strategies to unfold its effectiveness.
Why does my company/website need SEO?
Major search engines like Google, Yahoo, and Bing drive more traffic to your site. If your site cannot be found by search engines, you miss out the incredible opportunities available in your site. People will search keywords and phrases related to your site in search engine search box. Targeted visitors to a website can give exposure, profits and sales. SEO can provide an exceptional rate of investment.
The practice of SEO can vary significantly; Effective SEO ensures your website is presented remarkably well and easily navigated to convey what the user wants – and the search engine spiders can read, finally allowing the website to appreciate in value.
Search Engine Optimization Process
Search Engine Optimization (SEO) is an incessant method. Conversion Approach will take time to learn about your goals, products, competitions and your marketplace. We will customize your SEO campaign to convene your definite business needs.
Technical SEO Website Analysis
A detailed pre-SEO analysis of your website content, structure, navigation, target traffic to be reviewed and give recommendations. This will give you bench mark information about your site status before we optimize them.
Keyword Research and Analysis
The most important step in SEO is to select the keywords wisely. Provide an insight to your business and exposes your website to deliberately aim prospective keywords which have bigger KEI factor. In here, we will brainstorm the most profitable keywords for your website using the best and up to date keyword tools nowadays to facilitate deeper understanding and control of the process. An extensive analysis, looking at competition, site content, and recommended keywords. We submit our final report for approval and verification.
Optimize web pages using the selected keywords in title tag, description, Meta tag, images, navigation, content body and also in other text (Headings and ALT attributes). And make your site search engine friendly to allow web spiders to crawl your content and make the most of keyword density.
Link Building and Optimization
Include creating quality and quantity of inbound links for your site to increase link popularity and web page position in search engines. We practice Panda and Penguin effective link building that prevent from getting penalize.
Reports and Updates
Provide SEO reports like Keyword Ranking Reports, Link Building Submissions, Competitive Analysis and Link Analysis to give you a better understanding of your site.
Traffic, Visitor and Conversion Analysis
Analyze search engine positions for your site. Identifying the trends and understanding where we need to spend more time next month and with what strategy. We also review your website stats traffic and provide analysis.
Keep in Mind: “SEO is a continuing process and the end result doesn’t take place immediately to achieve a lot of web traffic. “
Find out how our modified SEO services can help you construct the most of your online exposure. Contact us or you can view our Small and Medium Business SEO package and E-commerce and Corporate SEO package.